Concept design for a luxurious, high-end yet minimal logo for an intimate bar and music lounge.

I love how the minimal typography, black and silver palette, and sleek design reflect a chic vibe. Sticking to a ‘less is more’ approach, the design merges an art deco font with a clean sans-serif type that will read well, even at smaller sizes. The high-end look is strengthened through the use of a heavy, textured stock combined with a metallic foil finish.